With the emergence of AI, we’re witnessing one of the most exciting shifts in the world of commerce and technology. Salesforce’s Agentforce platform, which was announced at Dreamforce, is not just another flashy announcement—it is a real evolution in how businesses operate and interact with their customers.

Commerce today is more than just selling products. It’s about creating a seamless, personalized experience for every customer, across their entire buyer journey and experience. Salesforce’s unified commerce already brings together the full spectrum of B2B, B2C, and D2C commerce on one platform. Now, with Agentforce, Salesforce is able to bring AI Agents to that experience, not by replacing people with machines—but enhancing what businesses can do by automating routine tasks and driving personalization across those experiences in a way never seen before. 

Tools like the Merchant, Buyer, and Personal Shopper Agents let businesses handle key tasks—whether that’s helping a buyer find the right product or generating a promotion—without needing a human to step in. The real benefit here is the time saved and the personalized experience created. For customers, it’s all about getting what they need faster and more efficiently.

At Saltbox, what excites us most is how this AI-driven platform will help our clients grow. It’s not just about doing things faster; it’s about doing them smarter. From predictive product recommendations to real-time inventory insights, the potential for driving customer satisfaction and business success is massive. In the coming years, businesses that embrace these tools will be the ones that thrive. We’re here to help our clients navigate this shift, using Agentforce to unlock new levels of efficiency and customer experience.

At Saltbox, we’re already working Agents into our demo orgs. This early access allows us to explore the platform, get familiar with its capabilities, and ensure that when it launches, we’ll be ready to help our clients make the most of this revolutionary technology.

Stay tuned as we continue to dive deeper into Agentforce and share updates on how it can transform your business.

‍