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Why We’re Doubling Down on Salesforce: No Need For Shopify

In a time when many Salesforce Commerce partners are branching out to competing commerce platforms like Shopify and Optimizely, Saltbox Mgmt is reaffirming our commitment to focus only on Salesforce Commerce Cloud. Here’s why.

David Blue - CEO
Connect

The Power of a Platform 

Salesforce Commerce Cloud is not just a standalone tool—it's driven by the #1 AI CRM in the world and already connected to all of your customer data, including data in Data Cloud coming from 3rd party systems and apps. This means every interaction, every purchase, and every touchpoint is informed by a holistic view of your customer. In contrast, Shopify operates as a standalone platform, which may be suitable for certain scenarios but lacks the depth needed to drive the omni-channel experiences that B2B and D2C customers have come to demand and therefore requires significant integration effort and maintenance to get there.

Omni-Channel Experiences

Salesforce Commerce Cloud excels in providing a true omni-channel experience, allowing businesses to meet their customers wherever they are, whether online, in-store, or working directly with a salesperson. This connected approach is vital for B2B customers who expect more than just transactions—they want easy-to-navigate processes and personalized interactions regardless of channel. 

B2B is Still an In-Person Business

While the perfect B2C world may be no-touch, B2B is different. In B2B, relationships and subject matter expertise still matter. B2B customers don’t necessarily want zero-touch experiences—they want to feel like they’re doing business with a partner who knows them, understands their needs, and uses self-service digital touch-points on their terms. Salesforce Commerce Cloud enables us to deliver this level of service, making it easy for B2B customers to blend physical and digital experiences seamlessly without bolting a bunch of tools together to get there. 

Staying True to Our Mission

Our commitment to Salesforce Commerce Cloud isn’t just about choosing a platform—it’s about staying true to our mission of providing integrated, customer-centric solutions that deliver real results. While other partners might be exploring new avenues or chasing the latest shiny object, we believe that the strength of Salesforce's platform and applications, combined with our deep expertise, is the best way to deliver the buying experience B2B and D2C customers will love.

Ready to See the Difference?

If you’re curious about how Salesforce Commerce Cloud stacks up against other platforms, we’d love to show you. Get in touch with us to explore why we’re so passionate about Salesforce for commerce—and how it can transform your business. Let’s start the conversation today.

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